This is some lettering I’ve been inspired to draw since moving into a house on the beach.
MY PART IN THE PROJECT
All of these pieces started off with pen and paper. I’ve played around with the figures of the letters to create some unique type.
– Cool Rider
– Make Waves
– Stay Salty My Friend
Raw Ink Magazine grew out of the creative passions of myself and two journalist friends. We publish stories on creative events and people in the Gold Coast and Brisbane areas. In the short two years that we have been publishing, we’ve released over twenty four issues with over two thousand readers for each. We have interviewed creatives such as Ben Quilty, Katie Noonan, Yayoi Kusama, Blue Juice, Shida, The Medics, and Wes Carr, and had the privilege of covering events such as Woodford, The Surfer’s Paradise Festival and Splendour in the Grass. I was invited to speak about the magazine to 150 students at the Gold Coast Institute of TAFE.
MY PART IN THE PROJECT
As well as being a founder of the publication, I work on all the branding, page layouts, social media and web graphics for the magazine. I have also been asked to be a guest speaker at the Gold Coast Institute of TAFE where I talked to 150 students about the magazine.
– Raw Ink covers
– Article spread on Helle Jorgensen
– Other spreads
– Raw Ink website & the team: Liana, Ruth, Rebekah (illustrator) and me
– Business cards, promotional poster and postcards
You can view it at www.rawinkmagazine.com
Some of the artwork featured in this section was made in collaboration with artists Darcy McCrae and Ican Harem.
Devillain is a skate clothing company based in Stoker Siding, New South Wales, Australia. They design and produce men’s clothing items and accessories, selling their items to over 20 boutique skate and surf shops around Australia and New Zealand.
MY ROLE IN THE COMPANY
I have been working as the company’s graphic designer for two years. I work on their new season ranges, promotion graphics, video graphics and website design.
– The Summer 12/13 catalogue, in which I worked on the clothing and catalogue design
– Business card design, hat & tee swing tags
– Sticker packs, stickers on a skateboard, bag strap tag & laser-etched wooden patches
– Devillain’s new web site and their web presence
– A “tech pack” which I design for manufacturers
Every year at the Queensland Collage of Art, the Typographic Design 2 class designs a handbook for the first year students. The handbook consists of information about the different courses, the campus and general information. This year, my design proposal was chosen as the handbook for the 2013 students.
THE STRATEGY PROCESS
My concept for the design was to use two colours, red and blue. The red is the same as Griffith’s logo and symbolises the university. The blue represents the students. The two colours combined, where the circles overlap, creates something new and different. This was a concept I felt would work well with Griffith’s philosophies.
I made a few changes to my original concept to accommodate a reduced budget. After discussion with a number of printers, the size and shape of the book were changed to maximize paper usage and reduce costs.
This project was a great learning experience in balancing delivering a quality product with budgets and deadlines, working on a large scale project and liaising with different departments of the university.
– The cover
– The cover & the opening page
– Degree requirements page & degree options on the Gold Coast page
The Beach Shack is a snack bar opposite the beautiful Kingscliff Beach on the Far North Coast of New South Wales. Its fastest selling products include ice creams, fresh juice, milkshakes and coffee, whilst also providing soups, toasted sandwiches and wraps.
The Beach Shack’s most profitable products are their fresh juices. To showcase this, I’ve used bright fruit colours and interesting shapes. I wanted to incorporate the beach-side atmosphere into the design, without the obvious choices of blue, yellow, beach balls and shells. I wanted the branding to be fresh, colourful and fun.
– Styled photograph of packaging
– Menu, business card and rewards card
– Uniform & photography to be used by the company
– Accompanying graphics
Sweet on Buttons is a boutique, hand crafted jewellery business I founded in early 2013. Sweet on Buttons combines new and antique buttons, beads, cord and metal fastenings to produce unique, one off pieces.
I designed the logo to be used over the top of a styled button photograph I took, with the text showing through to the image. This concept was taken across all media for the brand, with the text in the swing tags being laser cut. There were four ranges in the collection, with a different look and feel to each.
– Company logo
–Styled product shots
– Company stationery
– Company’s web presence
– Lasercut paper swing tags
This is a chalk typographic piece of a Matthew Carter quote “Type is a beautiful group of letters, not a group of beautiful letters.” It measures 1200mm x 900mm.
“Type is beautiful group of letters” is hand drawn and illustrated, “Not a group of beautiful letters” is made up of the typefaces Baskerville and Bodoni.
I wanted the look of the piece to reflect the meaning of the quote. The connected and flowing decorative type alludes to the idea of “typography” being a visually aesthetic group. The second half of the quote is very structured and formal, indicating the idea of the rigid, individual letters being the beautiful part.
– Close up of the first section of the piece
– Process images
– Photograph of the whole piece
– Close up of the second section of the piece
Time-lapse video of the project:
The Gold Coast Creative is a yearly publication showcasing the work of new graduates from the Bachelor of Digital Media and Honours degrees of the Queensland College of Art, on the Gold Coast campus of Griffith University. Another feature of the Gold Coast Creative journal is the promotion of innovative design and art practitioners as well as related creative businesses and enterprises found on the Gold Coast.
MY ROLL IN THE PROJECT
I was nominated to be a joint project manager in the 2013 edition of the publication. It was my duty to:
– Design the format for all of the student pages
– Organise the promotion of the publication to the students using posters, e-mails and Facebook updates
– Make it easier for students to participate. I did this by creating a simple four step guide on how to participate
– Liase with joint publishers Sanctuary Cove Publishing
– Liase with all participating students and collecting their content for the magazine.
– Inside spreads, close-ups of the student details
– Student details close-up
– Covers, close-ups of the student details
Fox and Stones is a small enterprise I started in late 2013, producing wooden laser cut products.
Using old fashion doily designs with a modern twist, I created heat mats and drink coasters from lasercut plywood. The logo was hand drawn and designed, specifically to fit with the look of the products.
– Close up of heat mat with company logo
– Sketches of the logo, drink coaster & heat mat
– Heat mats and drink coasters
– Drink coasters
This calendar is a gift designed for international guests of the Queensland College of Art.
The calendar features 12 iconic locations, attractions and events on the Gold Coast. The front of each card has an image and a calendar, while the back gives information on what the image represents. It showcases the tourist attractions, nature and the lifestyle of the area. These are all unique aspects of the Gold Coast that would appeal to visitors.
I used a soft, beach colour palette to reflect the colours of the Gold Coast. I have also applied a weathered effect, as the Gold Coast air is full of salt and weathers almost everything.
The calendar itself is an interactive object – you can construct is as the tower, deconstruct it as the months go by or make it into a completely new object.
– Beginning to construct the calendar
– Close up of the constructed calendar
– Close-up of the constructed calendar & shot of the fully constructed calendar
– The calendar packaged up & close-up of all of the cards
In late 2012, I was invited by the Gold Coast Institute of TAFE to participate in Dexhibition. This was an exhibition featuring skateboard deck designs from Gold Coast artists, which were later auctioned for charity.
I wanted to create a design with my favourite kinds of imagery. I produced a digital collage of photographs I had taken of buttons, flowers and animals to create a surreal and ‘pretty’ world.
– Styled shots of the deck
– Photoshop working file & photograph of the vinyl print
– Close-up shot of the bottom of the deck
– Photographs of the deck at the exhibition
I was given the task to create three tactile typographic quotes which would then be included in a book made from other fellow typographers.
I wanted to juxtapose the words and the tactile quality. By doing this, I used cursive phrases along with objects that are often thought of as ‘pretty’.
– Process shots
– The final versions and closeups